FRUITAS PARTNERS WITH PAN DE MANILA | Marvin Germo
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FRUITAS PARTNERS WITH PAN DE MANILA

By: Marvin Germo | April 14, 2020

Fruitas’ Expanded Partnership

Fruitas Holdings, Inc. is continuously growing its business amid the lockdown in Luzon. It has recently expanded its partnership with Pan de Manila to better distribute its products. According to the company, it grew its partnership with the bakery chain operator so that it can supply fresh fruit juices to over 100 branches of Pan de Manila in the country. The two companies were able to sign the agreement before the quarantine was put into effect last March. So far, Fruitas has already supplied fruit juices to more than 20 outlets of Pan de Manila.

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Stock Smarts Manila: March 14, 15, 21, 22 & 28, 2020
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Fruitas Are Now Available in Pan De Manila

You can now avail Fruitas products in selected Pan de Manila stores in Manila, Pasig, Mandaluyong, and Quezon City. Fruitas plans to push through with its plan to supply more Pan De Manila stores after the quarantine is lifted. Apart from Metro Manila outlets, it also plans to bring the brand in Cebu stores. Its partnership with this bakery chain is just a part of the company’s plan to diversify its distribution channels. In this way, it can drive the growth of its revenues. Fruitas is really doing its best to meet its expansion plan since the day it became a listed firm.

Fruitas Bought Other Companies

Fruitas is continuously expanding, as it promises to do this year. Just recently, it has acquired a soybean company named SoyKingdom, Inc. and a rice-meal operator through its subsidiary, Negril Trading. This is a part of the company’s move to expand its business. Per the disclosure, it told the public that 100% of the outstanding shares of SoyKingdom, Inc. had been acquired. There were also two stores owned by Kuxina that was bought by the company.

Acquisitions Of Fruitas

Before this acquisition, Fruitas Holdings, Inc. has bought a new business—the Heat Stroke Grill with two branches in Quezon City. The acquisition is already completed and the listed company is now ready to take this in its line of businesses this year. There is no other relevant information about the grilling company and the value of the deal. The only thing Fruitas disclosed is that it was a tenant in the food parks it operates. The company will make this an anchor locator in its upcoming food parks. Also, it is a big contributor to the portfolio of the firm including Sabroso Lechon and the rice meal concepts.

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